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Mom Blogger Kudos

I was reading Google's Trend report today and saw that a mom blogger was trending at number 98! This is truly impressive, especially when most of the hot, daily trend topics are about celebs and stories found on big media sites.

Heather from Freebies 4 Mom was featured on Inside Edition in October and they re-aired her segment again yesterday.

It's wonderful when mom bloggers make big waves on the Net and beyond. Congratulations, Heather! Plus, another great thing for me is I found another coupon mom blog. Love those!

-Jennifer James, Editor


On the Net: http://freebies4mom.blogspot.com

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posted by The Mom Salon Editors @ 7:34 AM, , links to this post




Moms Speak Part 2: Bumkins Finer Baby Products

Today we are publishing 10 more excerpted testimonials from our Mom Bloggers Club Bumkins blog tour. Here's what they had to say about Bumkins Finer Baby Products.

  • I love that the Cat in the Hat characters are outlined in turquoise and the inside of the hoodie is turquoise with white polka dots! This is by far the most stylish fleece hoodie I have ever seen. -- Luxe Tips

  • We're generally not big on branded product but Dr. Suess is one of the classics we are happy to stand behind. -- Mama Speaks

  • The Dr. Seuss Coverall Suit is vibrantly-colored cotton, available in sizes 3-24 months; it features Thing One and Thing Two and the Cat-In-The-Hat red and white stripes. This is an ideal lounging suit for your little mischief-maker this holiday season. -- Now Entering Momville


  • We dressed the brothers up in their shirts and took them out to see what kind of public reaction we got. Everyone who saw them thought the shirts were adorable! Lots and lots of comments about the product and questions where I got them. -- Smelling Like Roses


  • The coverall itself was well-made. We wash everything before we wear and it had minimal first-time fading, no pilling and no stitching came unstitched (which is my biggest pet peeve with clothing as it happens far too frequently). There was no bleeding of the red to the white which is also equally important! -- Modern Mama Marvels


  • I examined the stitching and quality of the fabric and I was very pleased at how nice the fabric was and that the stitching was sturdy and reinforced. - Mommie 911

  • My first reaction when I opened the box was, "Ooooh. Do they make these in MY size?" It was beautifully warm and fuzzy. - TC Moms


  • The outfit is very cozy and loose fitting. -- No Time Mom


  • As a mother and consumer I also like the fact that, the majority of Bumkin’s products are manufactured right here in the USA. And, that is really nice to know given the present state of our economy. -- Glamorous WAHM


  • The entire apparel line is adorable. The colors and characters really capture the whimsy and joy of childhood. -- Lipstick to Crayons

  • On the Net: www.bumkins.com



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    posted by The Mom Salon Editors @ 4:42 PM, , links to this post




    5 Tips for Shopping Safely Online

    Tomorrow is Cyber Monday! Savings and sales will abound at e-stores all over the Net. When you're shopping online make sure to exert caution as you're making your online purchases. Here are some helpful tips from our friends at McAfee.

    1. Do your homework

    2. Pay by credit card


    3. Buy from a Web site that has encryption


    4. Make sure your PC has comprehensive security software

    5. Do check your credit card statements


    Finally, remember to make McAfee's free online search tool, SiteAdvisor.com your first stop when searching for gifts this season. SiteAdvisor's easy-to-use green, yellow and red ratings will ensure your online shopping experience is safe and secure.

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    posted by The Mom Salon Editors @ 11:30 AM, , links to this post




    Marketing to Mom Bloggers

    Over the past few months we've noticed that mom bloggers have been heavily on the minds of marketers and PR people. Everyone wants to get into the mom blog space and utilize us to spread the message about their product. In all honesty, that's what we do best. We talk about the products we love and rave about the products we think other mothers will love and find useful as well.

    Moms are inherently wired to talk, just ask our husbands. When we learn about a new product or service, we spread the wealth of information because that's how we're wired to think. Plus, let's not kid around, we want to be the ones to spread the news, we want to be the influencers and the brand ambassadors.

    That said, there is a specific way to approach us. Keep in mind that a great many of us receive countless pitches each day. Don't underestimate us when we say this. Our inboxes are filled to the brim with press releases, so your pitch has to resonate and cause us to remember it. Little things help us remember products like an astute PR rep who addresses us by our first name instead of simply 'Hello" or "Hi, there". Plus, PR people must follow up on their pitches, but the follow-ups need to be well-timed. Don't follow up the next day with this: "Any interest?" Most of us will chuck that email right in the trash. And finally, we know it will take some time, but take a moment to learn about our blogs. Personalized pitches tend to be effective. Avoid peppering a pitch with BS like saying, "I just love your blog" when it's clear you just stumbled across it for the first time. Mom bloggers can smell PR BS a mile away. Believe us when we say that.

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    posted by The Mom Salon Editors @ 2:48 AM, , links to this post




    On a Coffee Break

    Excuse our dust as we change our blog to cozy fall colors. We'll be back soon with new posts. In the meantime you can enter our latest giveaway where you can win Sothys skin care. Or, visit our social network, Mom Bloggers Club, and join over 1800 mom bloggers who are already there!

    Here are a couple of mom blogs you might like to visit today.

    Raw Mom: This blog is written by moms who only eat raw. If you've ever wanted to get healthier, this blog is a great place to start.

    Crabmommy: Crabmommy has a very poignant post about Sarah Palin up today. Everything she wrote we agree with wholeheartedly!

    Wendy Piersall of Sparkplugging has written a must-read post: The Five Most Annoying Twitter Usage Trends. Don't get caught doing these :D. Speaking of Twitter, follow Jennifer James, founder of the Mom Bloggers Club. @mombloggersclub

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    posted by The Mom Salon Editors @ 11:11 AM, , links to this post




    Do You Consider Yourself An Attention Seeker?

    Did you know that mom bloggers are now considered "attention seekers" by those who categorize social networking users? Yes, mom bloggers are labeled "attention seekers" because we crave attention and comments from others often by posting photos and customizing our profiles (source). OK, we guess that's a pretty fair description of our online habits, but the term doesn't sit well with us.

    Instead of calling us "attention seekers", maybe we should be called "master networkers" or Type-A social media users", not "attention seekers". It makes us sound so darn vain and like the only reason we blog at all is so people will see us: Look! Look! I'm a mom blogger! We don't think so.

    Being a mom blogger is so much more than simply craving comments and wanting PR companies to contact us. It's about creating our own space on the Net, throwing out opinions and finding our voice in the wilderness. Attention Seekers? Nope, but nice try. What do you think?

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    posted by The Mom Salon Editors @ 8:43 AM, , links to this post




    Mom Blogs in the News

    In BrandWeek Seventh Generation talks about how they are using the digital space to tell moms their cleaning products are better then their chemical-laden couterparts.
    "One of the reasons we chose digital to be the center point of the campaign is because digital is great at doing a lot of things that some of the more traditional mediums aren't," said William Gelner, executive creative director at 180LA. "Young moms watch TV and read magazines, but the one place where they're really involved and deeply engaged is the Web. Especially through mommy blogs."

    Also, the New Jersey Star Ledger names
    Finslippy the most popular New Jersey mom blog.

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    posted by The Mom Salon Editors @ 8:42 AM, , links to this post




    We're Mom Bloggers: Hear Us Roar

    A mom pointed this video out to us over on our social network, the Mom Bloggers Club and we thought we'd share.

    There is no doubt about it any longer: Mom bloggers are truly taking the world by storm. It's only a matter of how may companies will figure out that if they really want to reach digital moms these days they'll have to go through us first.

    Check out this great news segment with Jessica from JesssicaKnows.com.

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    posted by The Mom Salon Editors @ 8:46 AM, , links to this post